ROOTED IN RESULTS

Selected Work

Selected Work

Selected Work

Featured brand, marketing & communications work, from strategic repositioning and integrated campaigns to brand storytelling and creative direction.

KIND WORDS

"The personas you created are saving me right now. Because we have them in place, I'm able to demonstrate that we're already doing the work. It's completely reshaping how we're providing services and reaching women. And you did that!”

"The personas you created are saving me right now. Because we have them in place, I'm able to demonstrate that we're already doing the work. It's completely reshaping how we're providing services and reaching women. And you did that!”

"The personas you created are saving me right now. Because we have them in place, I'm able to demonstrate that we're already doing the work. It's completely reshaping how we're providing services and reaching women. And you did that!”

MEGAN — Director of Programs/Client Success, Dress for Success Triangle

MEGAN — Director of Programs/Client Success, Dress for Success Triangle

01

01

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01 / NONPROFIT / BRAND / MARKETING / COMMUNICATIONS

Dress for Success - Triangle NC

Dress for Success - Triangle NC

Dress for Success - Triangle NC

Strategic marketing and communications leadership built to amplify brand visibility, campaigns, and community impact.

+213% Instagram Views
+325% Meta Advertising Reach
+2.2M+ Estimated PR Reach
+26% LinkedIn Follower Growth YoY

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02

02

02 / BEAUTY CPG · Brand · INFLUENCER & INTEGRATED MARKETING

Hair Dance

Hair Dance

Hair Dance

Transforming an emerging natural haircare company into a distinctive beauty brand through strategic positioning, creative direction, and integrated marketing.

2,100% DTC Sales Growth
15K Organic Instagram Followers
9 New International Markets
Amazon's Choice awarded to hero SKU

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03

03

03 / B2B SAAS · INTEGRATED MARKETING · PUBLIC RELATIONS

CourtReserve

CourtReserve

CourtReserve

As a Marketing Executive, I led CourtReserve’s public relations function, owning PR strategy, media relations, and execution while collaborating with company leadership to elevate the brand’s visibility and industry authority.

~50% Email Newsletter Open Rate
USTA Earned Media Coverage
Forbes Earned Media Placement
USTA World Tennis Number Integration Launch Communications

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04

04

04 / BEAUTY CPG · ORGANIC INFLUENCER MARKETING · BRAND AWARENESS

Blue Lagoon Skincare

Blue Lagoon Skincare

Blue Lagoon Skincare

Cultivating authentic creator relationships to expand the visibility of an iconic Icelandic skincare brand through an entirely organic influencer campaign.

125 Organic Influencer Placements
6.47M Estimated Campaign Reach
3 Months Campaign Duration
1 Year Client Contract Renewal

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05

SELF-INITIATED CREATIVE CONCEPT / HEALTH TECHNOLOGY / BRAND / MARKETING / COMMUNICATIONS

Healthvest

Healthvest

Healthvest

A self-initiated branding and storytelling concept for Healthvest, a preventative healthcare platform designed to make proactive, personalized care more accessible and approachable for a new generation of young adults.

IN THE PRESS

Stories worth telling.

Stories worth telling.

Stories worth telling.

A selection of media placements secured by Wildcult's founder for brands and businesses throughout her career.

*Selected media placements secured by Wildcult’s founder throughout her career.

LET’S GROW WILD TOGETHER

Good things deserve to be discovered.

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